A Bigger Future
An online magazine to share the latest things happening in the online work that utilises Instagram as the platform to reach their audience and a website as their quarterly issue.
Agency & Client
A Bigger Circle
My role(s)
Brand Design
Interaction Design
UI Design
Web Development
Motion Design
Challenge
A Bigger Circle wants to show the world that they are the frontrunners in the social media landscape. Being always in the know of the latest things and opportunities they wanted to create a way to share that with the world. Using Instagram as the main publishing page and the website to create industry specific issues each quarter.
Solution
A website, branding and visual language for its social channel. Proving the market that A Bigger Circle has sight on the future of what’s happening and how to act on that.
My role & process
What started as a wild idea on a Friday evening got out of hand and within a few weeks an initiative was brought to life. Colleagues were handling the strategy and planning on how to engage the market, while I designed and developed the website.
Desktop homepage
The homepage welcomes the visitor with the a cover and the topics of the current issue.
The website is developed in Webflow. It was also chosen to easily develop the website, without a developer and make future changes without the need of someone with technical skills. For a website that needed a quick release it made it also rather ideal since I could quickly work through various iterations.
Users are encouraged to scroll and read the items in a focussed manner with as little as possible distractions.
For each item posted on Instagram there is an animated thumbnail to introduce the topic. It’s to make for a smooth and catchy visual for the user while scrolling through their timeline.